Comarch Smart Technologies

flag Kuala Lumpur, 9 March 2017

Time to event:

    Why attend
    Why attend

    Moving forward 2017, Comarch Smart Technologies event in Kuala Lumpur aims to provide an opportunity to discover the usage of modern IT tools in varied industries, like retail, telco or finance, exchange knowledge and best practices. You will have a chance to openly discuss customer, brand, channel challenges and solutions as well as discover how to optimize the customer experience. Our speakers will discuss topics such as latest trends for loyalty arena (Loyalty 4.0), mobile applications, data driven customer engagement via Gamification, how to perfect your customer experience & customer care, usage of big data & analytics and many more. We will also focus on the Smart City concept and its evolution towards businesses in this new era of connectivity! The day full of insightful presentations will end with a classical Afternoon Tea at the Colonial Café, Majestic Hotel, where you can network with other participants or simply enjoy the day!


    Why attend? 

    • ● Half day of insightful presentations and case studies, reflecting the industry trends and hands-on project experiences that will help to sharpen your skills.
    • ● Anticipated attendance of around many professionals representing the retail, finance, telco, travel and other industries.
    • ● Meet with fellow professionals to benchmark your efforts against biggest brands across a full spectrum of industries to discuss what’s working, what isn’t and how to leverage on new modern technologies to craft a holistic view of customer experience, CX.
    • ● Opportunity to network with other customer experience innovators and gain new ideas, tools and tactics.


    Who is invited?

    People responsible for information technology applied in their businesses to support areas such as:

    - Marketing

    - Customer Care

    - Customer Engagement

    - Big Data Analytics

    - Innovation

    Job roles that can benefit the most are CEOs, CMOs, CFOs, COOs, CTOs, or heads of the respective areas.


    08:30 - 09:30
    Registration, Welcome Coffee Break
    09:30 - 09:50
    Welcome address and Comarch in 2016 overview
    Jaroslaw Wludyka - Country Manager Malaysia and Comarch VP - Marcin Warwas
    09:50 - 10:00
    Malaysia and Poland. Can we do business together?
    Artur Dąbkowski - Trade & Investement Promotion Division, Embassy of the Republic Poland in Kuala Lumpur
    10:00 - 10:30
    Data-driven engagement. Behavioural analysis in Gamification
    Bartosz Demczuk - Consulting Director Comarch Malaysia
    10:30 - 11:00
    The Loyalty Dilemma – how relevant are loyalty program nowadays?
    Loyalty Practitioner Stories – Customer Relationship - Sourced for Growth
    Marcin Sobek - Consulting Director
    11:00 - 11:30
    Morning Tea & Networking Break
    11:30 - 11:50
    Heathrow Rewards - Case Study
    Marcin Sobek - Consulting Director
    11:50 - 12:10
    Enhance your company's performance with BI Analysis
    Małgorzata Maciągowska - Business Solution Manager
    12:10 - 12:40
    Thanks Again - Guest Case Study
    Jay Ellis - Board Member at Thanks Again
    12:40 - 13:30
    Luncheon and Networking Break at CONTANGO Majestic
    CONTANGO Majestic
    13:30 - 14:15
    "Smart City Overdose" - what are the most important Smart City app features and how to avoid application noise
    Bartosz Demczuk - Consulting Director Comarch Malaysia
    14:15 - 14:30
    Closing Remarks & Rewards
    Jaroslaw Wludyka - CM Comarch Malaysia and Jan Svorobovic - Sales Director Asia Pacific
    Classical Afternoon Tea at COLONIAL Café 

    Majestic Hotel

    5 Jalan Sultan Hishamuddin, 50000 Kuala Lumpur, Malaysia

    The Majestic Hotel Kuala Lumpur includes the original Hotel Majestic which is documented as a national heritage site. This colonial structure was built in 1932 and became one of the great hotels of Kuala Lumpur in its time.